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Holistic Marketing Strategies For Wellness Professionals

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A CRITICAL Mistake Coaches Make... And What To Do Instead

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Sunday, February 13, 2011

A Note From Stacey

Stacey & Carey Speaking at IIN
Stacey & Carey Speaking At IIN For 2000 Holistic Health Pro's

 

My sassy business partner Carey Peters and I just got back from Miami where we had the honor of speaking to 2000 (yes, 2000!) holistic health practitioners about joining a MOVEMENT.  

 

The movement starts with a 30 day challenge. We'd love for you to join us in this challenge that would transform thousands of lives.  

 

We want to challenge you to get 10 clients in 30 days. Don't panic, we're going to help you! If 2000 holistic health coaches (you included) get 10 new clients in the next 30 days, that's 20,000 people that would be living healthier, happier, more fully engaged lives.  

 

Think about that!!! 

 

I'm confidently guessing that you chose to do this work because you NEEDED to get more in alignment with your purpose, you wanted to grow, and because you want to make a HUGE impact in the world.  

 

YES! I'm on board with that too, so let's do it! In today's article I want to share something really important with you about how to make your programs irresistible to clients... this 30 day challenge officially starts really soon (more details coming in a few days) so we want to make sure your prepped with a few slam dunk strategies to attract more potential clients NOW. 

 

Ready to create a ripple of REAL change in the world? Then join us here then watch your inbox next week for details about How To Get 10 Clients In 30 Days.   

 

Keeping the tools in the toolbox sharp,

 

 

 

Upcoming Teleseminars & Trainings With Stacey & Carey


February 16: Free Teleseminar For IIN Students Only:

"Inside Secrets To L.E.V.E.R.A.G.E. The Hidden Opportunities Sitting In Your Holistic Health Coaching Business Right Now"

February 24: Get 10 Clients In 30 Days Live Teleseminar Training Begins! (I'll be sending you details in a few days.)

May 12-14: Holistic MBA Live in San Diego, CA

Get Into Massive Action With The RIGHT "How To" Steps & High Level Relationships That Give You More Time, Money, Freedom, & Fun!

Featured Article 
 

A Critical Mistakes Coaches Make... And What To Do Instead!


You're about to learn something that helped me double my fees, FILL my coaching calendar and set myself apart despite a highly competitive, saturated coaching market.

Let's get right to it. Here is a critical mistake coaches make... and what to do instead.

Mistake #1: Not Naming Your Techniques.


As an expert in your field, you are going to be giving people methods, techniques, and systems to get the results they want.


For example, you might be giving them exercise routines for increasing energy and losing weight.   


That's okay... but you sound like everyone else! Besides they can find "exercise routines" on Google for free (which means they won't be investing with you.)    

 

If you want to raise your fees and make your programs IRRESISTIBLE to ideal clients, start naming your concepts and techniques.

Giving your program a killer name increases it's perceived value 10-100x!!

 

That means that people are willing to invest 10-100x more simply because the name implies massive value.

 

How can you use this to attract your next HIGH PAYING client?

 

Let's say you have a combination of proprietary techniques that you've developed. And let's say that you've combined them into a very specific sequence and recipe that gets 3 better and faster results.   

 

 And then let's say that you spend an extra few minutes to NAME YOUR TECHNIQUE...with a title that implies MASSIVE VALUE! 

 

Here's an example you might be familiar with: 

 

---- > The Technique: Eat 40% carbs, 30% protein, and 30% fat if you want to lose weight and increase your energy and focus.  

  

---- > Valuable Title: "The Zone Diet"  

 

Here's another example: 

 

Which of these book titles sells more copies? 

 

---- > Book #1: A Thinking Person's Step-by-Step Guide To Weight Loss (written by two Ph.D's and based on empirical research.) 

 

---- > Book #2: Skinny Bitch (written by ex-models)

 


According to Amazon.com A Thinking Person's Guide is their #393,043 best selling book while Skinny Bitch is at #5,188.

What can we learn from this?
 
Naming your techniques, methods and concepts increases their perceived value of a factor of 10-100 times MORE!
 
So let me ask you, have you named your unique technique or method?

You've probably spent a long time figuring out what you know. Now it's time to present what you know to your potential clients in a way that pays RESPECT to the time and energy you've invested... and gets the FINANCIAL RETURN you deserve (plus other benefits like free media attention, publicity, and passive income.)

At Holistic MBA Live, my sassy gal-pal and fellow marketing diva, Carey Peters and I are going get down and dirty at a 3 day in-person live event where we're going to show you:

"What To Do, What To Write, And What To Say To Make Your Products, Services, and YOU Irresistible To Ideal Clients & Partners." 

You'll walk away with killer titles, fresh content for your website and so much more DONE on site at the event. stacey, how would you like to get more done in 3 days than most coaches get done in a 6 months?

Get in the fast track towards a sustainable 6-figure practice you love while making a difference in the world.

Secure your ticket for HMBA Live now.

http://www.hmbalive.com  

 


Rockstar Client Spotlight

Summer

 

"I just signed up my 2nd client at $650 per MONTH!

 

"100% close rate so far with my new rates. In the past two days I increased my monthly income by $1300! Holistic MBA is the best training ever... I'm sooo glad I did this program. Can't wait for the live event in May. Yes!!! (Picture me jumping up and down in my office right now.")

 

Summer Bock, CHHC   

Holistic MBA Student 

 

Holistic MBA Live!

 

stacey, have you gotten your ticket to HMBA Live yet?

 

For the first time EVER, Carey and I are throwin' down LIVE and in-person...

 

 

3 Days That Will Reveal The Blind Spots You Didn't Even Know You Had & Help You Get The Right Sh*t Done NOW To Build Your 6-Figure Holistic Business

(yep, we mean on site AT the event!)

We're revealing... 

"What To Do, What To Write And What To Say To Make Your Products, Services & YOU Irresistible To Ideal Clients And Partners... No Matter Where You Are In Your Business Right Now!"

Get Into Massive Action With The RIGHT "How To" Steps & High Level Relationships That Give You More Time, Money, Freedom, & Fun!



stacey, there's a big shift happening in the world right now.
Do you feel it?

 

Things are coming INTO alignment. It's a good thing... a really good thing.

 

What's propelling that alignment is the feeling that we are a part of something larger than us as individuals. Don't you feel the 'now or never' spirit, like you can really make some major things happen this year?  

 

If so, getting the right people in your corner will make a huge difference. And that's what we're here to help you with.

 

Let's see if this event is right for you.

 

In a hurry?

Hop on over here for the full scoop on HMBA Live.  

 

Just answer these simple questions...

  • Are you ready to take massive action in your business, but you keep hitting the same frustrating roadblocks again and again?
  • Are you frustrated because people just don't seem to "get" what you do or how valuable your work is?
  • Are you sick of feeling like a fraud inside because you're not really sure if you can deliver results for your clients?
  • Do you watch other practitioners get in with "the cool kids", and feel like you're missing the boat because you don't know how to create profitable relationships and partnerships?
  • Are you ready to be acknowledged for your expertise, love what you do AND make the money you deserve so you can kick back, relax, and have more fun?

If you answered "YES" to 1 or more of these questions, then you are in exactly the RIGHT place!

 

We're bringing together a group of people who are resonating at a super high level to exchange ideas, coax out your unique brilliance and teach you

what to do, what to say, and what to write to make significantly more income, enjoy more time off, and have more fun in 2011.  

 

All this while adding even more value to the world!

 

Spend this weekend with us and we guarantee you will leave with extraordinary friendships and the ESSENTIAL mindset and marketing strategies you need to make 2011 the best income year ever. (More about that guarantee in here.)

 

You'll learn all our What To Do, What To Write & What To Say secrets at Holistic MBA Live

May 12-14th in sunny San Diego, CA!

http://www.hmbalive.com 

 

We're spending 3 days, together, live, in a room, to take off the gloves and get down to the nitty gritty NUTS and BOLTS....

 

Holistic MBA Live is the ONLY live training in our industry that walks you through EXACTLY how to:

  • Discover and break through the roadblocks that have kept you STUCK for years, so you can get into MASSIVE ACTION and create income you never dreamed possible
  • Learn insider secrets to writing compelling COPY that makes clients practically talk themselves into working with you  
  • Develop rock-solid confidence in your coaching skills, so you know - without a doubt - that you can always help your client create a breakthrough, no matter how stuck they are (or how many times a potential client says "I can't afford it"....yep, that's a golden coaching moment!)
  • Learn how to approach potential partners and create lucrative joint ventures, so you can get in front of thousands of your ideal clients...FAST (this is what helps you make double the income while only doing half the work!)
  • Bust through your own money ceiling, so you can stop spinning your wheels and start to create real financial security for you and your loved ones, while doing what you love and leaving a profoundly positive impact on the world!

Holistic MBA Live is specifically designed for Holistic Health and Wellness Practitioners and Holistic Business Owners who are ready to let go of the guesswork and find out - once and for all - the exact steps to take, words to write and phrases to say to make a 6-figure income in less time...so they can have more fun and more freedom to live their lives exactly how they want to live it.

 

Will you join us?

 

 

-------- > We're thinking of raising the investment pretty soon, so hop on over here right now so you can get the best deal if it's right for you.

 

 

http://www.hmbalive.com  < --------


About Stacey

 

Stacey Morgenstern is a Certified Holistic Health Coach, a Certified Money Breakthrough Coach, national public speaker, and a professional copywriter.

 

In less than five years she built two multiple 6-figure businesses grossing nearly one million dollars combined... the first as holistic health coach specializing in emotional eating, and the second with business partner Carey Peters in their one-of-a-kind Holistic MBA training.

 

Since joining forces in early 2010 they have helped thousands of holistic entrepreneurs create truly sustainable money-making businesses they LOVE while deeply serving themselves and the world.

 

Looking for 1-1 private coaching to take your
business to the next level?


Now accepting applications for a private VIP Fast Track Retreat where  you'll spend a full day with me personally where we will narrow your niche, write compelling copy, choreograph your signature system, and strategizing a plan for attracting HIGH PAYING clients.  

 

Private coaching is by application only.  Please contact support@divaliciousmarketing.com for an application today.


(Free 15 minute strategy session for those that qualify)

Rock n' roll...

 

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